Kettlebell Pros was an initiative started by Ryan Shanahan and myself to inspire and educate others on the benefits of kettlebell training. At the time, not much was known about this incredible strength and conditioning tool, so we wanted to bring kettlebell training to the people by creating workouts that would appeal to the masses.

After losing 40lbs, I had unleased my athletic potential while ryan got a ripped body that won him 2nd place in the 2007 Toronto natural bodybuilding contest. Separate Men and Women ebooks were designed. Using our personal success stories as a vehicle for motivation, we wrote and modeled for each book. Within each ebook was a 1 week workout plan that included 3 different kettlebell workouts complete with photo and detailed descriptions of each move, and an eating plan.

This was a great success and we've had some incredible feedback:

"It really works! I've lost 10lbs and I've only been doing it for 3 weeks!"
- Melissa

"Thank you for your rock star kettle drills. You and Ryan changed my life!"
- Kymmie

"Finally, a workout I can fit into my busy schedule!"
- Chris

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Credits
Art Direction, Photography, Fitness Model, Page Layout Design, Typography, Copywriting, Website Design